News by sector
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(30/01/2012)
Angy Returns with Refresh
Refresh will once again depend on Angy as the face for its advertising campaign. For the fourth consecutive season, this young actress will star in the campaign for the Autumn/Winter 2011-2012.
Collection from Refresh. The children's footwear firm has decided to opt for the natural and urban style of this multi-faceted actress, who acknowledges that she identifies completely with the values that the footwear brand represents. "To once again front the campaign of a brand that young ...
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(30/01/2012)
New Joya Shops in Spain
Joya is expanding in Spain by opening a series of self-owned shops.
In Barcelona, this physiological footwear company now has three new shops where customers can find "the softest shoes in the world," according to the advertising campaign. The stores that have been opened are located on Vía Augusta, Gran de Gràcia and Roselló. At the same time, in Vitoria, Joya ...
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(30/01/2012)
Spanish Footwear Exports Continue to Grow
The balance of trade figures corresponding to the months between January and September 2011 confirm the strength of the Spanish footwear industry within the context of the international market.
According to the figures recently published by the State Customs Department, over the first nine months of last year Spanish footwear companies sold 98.31 million pairs of footwear featuring a value of 1,631.16 million euros. Compared to the same period in the year 2010, footwear exports ...
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(30/01/2012)
Hispanitas Opens Up New Horizons
The firm, Hispanitas, will open three self-managed establishments outside Spain. This company from Elda (Alicante), which already exports some 45% of its output (more than one million pairs of footwear a year), has chosen the cities of Mexico City DF (Mexico) and Tian Jin and Hangzhou (China) to initiate its expansion strategy outside the Iberian Peninsula.
"China has witnessed significant economic growth. It has increased its standards of living and a greater demand for high-quality designer footwear from Spain has been detected. For its part, Mexico is an expanding market that will open up new channels of business for us," the Manager of ...
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(30/01/2012)
B&W Features in the "Top 10" for Ballerina Flats
"Why not wear a pair of ballerina flats to cover your feet in style in the low temperatures?" With this question, the web page of Cosmopolitan begins an article that presents the 10 most essential ballerina shoes this winter.
Among the models highlighted, the publication's stylists mention a pair of black ballerinas featuring a two-colour feather adornment that forms part of the current Break&Walk collection. This model is also available in brown, offering an ideal option for an afternoon stroll in the city ...
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(30/01/2012)
Inescop Celebrates Forty Years
Last 25th November, Inescop (The Technological Institute for Footwear and Related Products) celebrated its Fortieth Anniversary.
In this respect, at its headquarters in Elda it inaugurated the exhibition entitled "Shoe Street Art," consisting of a collection of sculptures in the form of giant shoes that have been decorated by various different artists. After the inauguration, the Technological Institute invited a number ...
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(30/01/2012)
Gioseppo Kids Opens Its Second Shop
The youngster's and children's footwear company, Gioseppo, opened its second shop in December devoted to the children's brand, Gioseppo Kids.
This new establishment, which measures 110 square metres, is located in the centre of Valencia, specifically on Calle Conde de Salvatierra de Álava. The premises have a recreational area for children. With this new shop, Gioseppo aims to promote its range of products for kids. To this end, this ...
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(30/01/2012)
Fluchos Beats Geox in the Courts
After seven years' litigation between the Italian footwear company, Geox, and the Spanish firm, Fluchos, the Spanish Supreme Court has ruled in favour of the footwear company from La Rioja.
The Italian brand filed a suit against Fluchos for breaking trademark rules and for unfair competition. According to Fluchos' lawyer, both companies attended the footwear trade fair in Düsseldorf, GDS, where Fluchos presented its brand by promoting it with the image of a sole expelling air, in ...
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(27/01/2012)
Fluchos Beats Geox in the Courts
After seven years' litigation between the Italian footwear company, Geox, and the Spanish firm, Fluchos, the Spanish Supreme Court has ruled in favour of the footwear company from La Rioja.
The Italian brand filed a suit against Fluchos for breaking trademark rules and for unfair competition. According to Fluchos' lawyer, both companies attended the footwear trade fair in Düsseldorf, GDS, where Fluchos presented its brand by promoting it with the image of a sole expelling air, in ...
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(12/01/2012)
Lydia Lozano Is Chosen As the Women with the Best Taste in Footwear 2011
The popular journalist, Lydia Lozano, has recently been chosen by the Footwear Museum of Elda as "the woman with the best taste in footwear in Spain throughout the year 2011."
The Jury that awards this form of recognition each year highly rated the fashionable nature of the footwear worn by this journalist from the realm of gossip programmes, a woman who has "a considerable predilection for high heels."
Lydia Lozano ticked all the boxes when it came to ... -
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